A leaflet can sell a product instantly, for example, a takeaway leaflet can entice the reader to order a meal the same day, but the menu will also be put in a draw for use again in the future. However, for bigger ticket items the leaflets sell the idea of buying the product to the prospective customer by building the brand and, in turn, the trust of a company in the area they are targeting. This makes the selling stage of the campaign much easier for the salesperson.
Promotional material with information about the company and offered services.
Double sided leaflet.